Product Features

At Media Melon we revolutionise the world of video analytics. As a leading innovator in the field, we're committed to providing businesses with the most powerful insights to thrive in the digital age.

SmartSight Dashboard

Outstanding customer experience is critical to customer retention. OTT service providers need a clear understanding of end-user satisfaction, usage behavior, and experience - through reporting and analytics - in order to optimize their services. MediaMelon SmartSight is a comprehensive cloud-based analytics solution that provides in-depth, unparalleled reporting using a patent-pending analytics engine.

SmartSight Analytics provides new, previously unavailable insights regarding Quality of Service (QoS), Quality of Experience (QoE) and cost control with quantifiable results that can extend viewer engagement and help monetize viewer behavior with relevant advertising partnerships. MediaMelon’s SmartSight™ Analytics technology collects and mines extensive real-time performance data and offers this data in the form of analytics reports to customers.

Available as a cloud-based service from MediaMelon SmartSight Analytics is a highly scalable and resilient platform with fully redundant software and hardware compo­nents. This comprehensive OTT monitoring solution enables service providers to develop deeper insights into user behavior, and engagement while providing the intelligence to forecast future requirements, make more effective business decisions and leverage this data to generate new revenue streams.

Following are the core feature of our product suite.

Trends Dashboard

Our Trends Dashboard is the heartbeat of your video analytics strategy. It's your window into the dynamic world of video content. With real-time data and intuitive visualizations, our Trends Dashboard transforms raw video metrics into actionable insights. Track audience engagement, content performance, and emerging trends effortlessly. Stay ahead of the curve, make data-driven decisions, and drive your video strategy to new heights with our Trends Dashboard.

Analytics Dashboard

Introducing our comprehensive Analytics Dashboard – your command center for data-driven decision-making in the realm of video analytics. Boasting an extensive array of over 13 essential metrics, this dashboard provides an in-depth and holistic view of your video performance. With intuitive visualizations and customizable displays, you can effortlessly monitor key aspects such as Startup delays, EVBS, Errors, and more.

Distribution dashboard

Your all-in-one hub for comprehensive insights across various dimensions in video analytics. This dashboard shows all our metrics making it a breeze to analyze performance by platform, region, device, and more. With intuitive visualizations, it simplifies data interpretation, helping you spot trends, correlations, and areas for improvement effortlessly. Streamline your analysis, uncover opportunities, and refine your video strategy with ease using our Distribution Dashboard.

Geographic dashboard

The ultimate tool for gaining insightful perspectives on video analytics across different locations. This dashboard effortlessly compiles a wealth of metrics, allowing you to analyze performance by geography with ease. Through intuitive visualizations, it simplifies data interpretation, enabling you to identify regional trends, correlations, and optimization opportunities effortlessly. Whether you're monitoring audience engagement by city, region, or country, our Geographic Dashboard provides a comprehensive view that enhances your decision-making.

Eyesight dashboard

Meet Eyesight, your viewer insights hub. With curated metrics, it deciphers viewer behavior, demographics, and preferences. Visualizations simplify data, revealing trends and boosting content strategy. From watch times to demographics, EyeSite streamlines viewer analytics. Uncover potential, fine-tune your strategy, and revolutionize content engagement with EyeSite.

Microscope dashboard

Microscope is your window to session-level insights. It delves deep into user interactions and product usage, with precision metrics. Visualizations simplify data, revealing user patterns and optimization opportunities. From session durations to feature adoption, Microscope enhances your product strategy. Dive into session analytics, uncover potential, and refine your product with Microscope.

Insights Dashboard

Content Insights

This precision tool lets you zoom in on specific content or content sets. With it, you can dissect data across dimensions, extract key metrics, spot trends, and optimize your strategy with pinpoint accuracy. It's your secret weapon for turning content data into actionable insights.

Content Analysis

Content Analysis is your content insight powerhouse. It showcases the top 100 content pieces by plays, playtime, and unique viewers. But it doesn't stop there; it also provides a heatmap feature, allowing you to visually see content distribution by device, DCN, player, and platform. Elevate your content strategy with precision and clarity.

Content Paths

Content Paths are your pathway to a deeper understanding of user journeys within your content, asset paths, and series paths. This intuitive tool lets you follow the trail of user interactions, analyzing how viewers navigate through individual content pieces, assets, and entire series.

But that's not all – the Content Path Explorer also offers a heatmap feature, allowing you to visually map and comprehend user paths across assets and series. Uncover valuable insights, refine your content strategy, and enhance user experiences with the Content Path Explorer. Explore the journey, optimize content, and elevate your results with ease.

Subscriber Insight

Subscriber Insights, your window into viewer behaviors at a session-level depth. This specialized tool allows you to delve into individual viewer interactions, uncovering precisely what they did during their sessions. Gain profound insights, refine your content strategy, and elevate user experiences with Subscriber Insights. Dive deep into viewer engagement like never before.

Error Heat-map

Video Player Error Heat Map – your visual guide to player performance. This innovative tool captures both fatal and non-fatal errors, quantifying their frequency and severity. Get an instant snapshot of issues affecting your video playback experience. Navigate errors with clarity and optimize your player's performance effortlessly. Elevate your video delivery with the Error Heat Map today.

SQL Query editor

It's your precision instrument for diving deep into video data. With SQL, you control the insights you extract – from viewership patterns to engagement metrics. Unearth hidden trends and gain a competitive edge in video analytics. Elevate your data exploration today.

Debugger Tool

Debugger Tool – your integration and validation ally. Designed for seamless use, this tool employs user IP addresses for debugging and validation. It's your go-to for ensuring smooth integrations and pinpointing validation issues. Elevate your process with precision debugging.

Custom Reports

Custom Reports Builder – your personalized insights powerhouse. With an extensive array of metrics and dimensions at your disposal, crafting tailored reports is a breeze. Unleash the potential of data-driven decision-making by curating your own reports, perfectly aligning with your unique needs. Elevate your insights with custom reports tailored just for you.

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Additional Product Features

Multi-dimensional analysis

Capability to conduct elaborate analysis with respect to several attributes of the video stream, such as the video asset, the device used to play the stream, the viewer location etc. The analytics APIs offer support to build complex queries across dimensions in order to provide precise, circumstantial information, such as the buffering ratio of assets played by a given player from a given type of device, by combining the asset, device and player dimensions.

Aggregation

Provision to perform custom aggregation of data, based on a given metric or dimension. A combination of the following three Request Parameters can be used to control aggregation.

Request Parameter	Description
agg	When set to 1, performs aggregation by grouping records with the same timestamp.
aggby	Performs aggregation by grouping unique values of the metric or dimension specified. Enabled only when count=1 and agg=1.
count	When set to 1, performs aggregation by grouping records with the same primary key values.

Filtering

Provision to filter results based on a given metric value.

Request Parameter	Description
filter	Simple filter filter=<metric><filter_type><<value> where <filter_type> is one of: = equal to != not equal to ~ substring To search for multiple values of a metric, separate the values with , filter=<metric>=<value1>,<value2> To search on multiple metrics, seperate the searches with a [] filter=[<metric1>=<value1>][<metric2>=<value2>]

Pagination

Provision to paginate results. The following two parameters are used to control pagination.

Request Parameter	Description
limit	The number of rows to be returned.
offset	The starting row index in the result. Valid values for index begin with 1. The value 0 disables pagination.

Sorting

Provision to sort results on a given metric or dimension. The following two parameters are used to control sorting.

Request Parameter	Description
orderas	One of ASC or DESC to sort by ascending or descending order respectively. Defaults to ascending order if not specified.
orderby	The name of metric or dimension to be sorted on. If the field mentioned is not present in the list of metrics queried, unsorted results are returned.